As a proud alumni of Pi Kappa Alpha Fraternity at the end of the '80s, I can personally countlessly testify that my Greek affiliation is the benefit of life. Everyone sees watching the new people meet and start dating. Sometimes only the cause of an introduction will undermine the extension of our social ties. Usually, we are attracted to similarly-minded individuals being similar. It's a great way to break ice, let's show someone something important in the community.

For example, on a popular online community site, such as Facebook, when you start an initial profile process, Facebook invites you to many questions about education, group access, and preferences to name a few. The obvious reason is to create a snapshot of who you are that other people with similar backgrounds and interests can easily find you in the crowd of members. Now is the same example for the streets. At first glance, it can be at most anonymous. Something as simple as fashion can be the answer.

As a member of fraternity or sequentiality, the emphasis should be on self-reliance to expand your network of friends and network. Show your pride, notice and expand your friends and future professional business networking skills to everyone so that everyone knows who you are and which organization you belong to. Whether walking on the street or around a campus or a social event, do not hesitate to show Greek contact with the group's letter, group colors, coats of arms or coats of arms. Weaving Fraternity and Sorority Apparel and Accessories is a great way for strangers to know that they can not be alien, only someone you have not met before. Brothers and brothers and sisters of different generations and locals can be found in every store. Regardless of whether you are an active member of an alumni or another chapter, simplify introductions with the best Greek behavior.

Try a simple experiment. Next time you want to take part in an event that you are now excited to take part in, such as football, concerts, restaurants and even church events, you can delete your favorite Greek T-shirt, introduce the introductions of the way. And in return, you remember the same. Even if you are in another group, remember that Green is a universal common ground. Perhaps this may be the perfect "icebreaker" to start the next friendship.

Please note that recognition is responsible. If you bear or promote the name of the group, you become a representative of the type of membership of your organization's membership. So be your best behavior and be proud of your group.

Cisco Certified Network Specialist (CCNP) is a Cisco Special Level Certification. From this certification, candidates will be able to find all the network ideas that will be very useful to them if they are looking for an opportunity in the network. Since the CCNP certification is an advanced level of certification, candidates must have CCNA certification as a prerequisite. CCNA is mandatory for CCNP certification because the CCNA certificate contains all the basic concepts that are networked. After attesting this certification, candidates can perform different tasks such as configuring, installing, and troubleshooting LAN and WAN

As networking is considered a key aspect of information technology companies, CCNP-certified candidates are given priority over multiple tasks. It does not matter that this is a small or bigger organization, but the networking concept is more important. So multinational companies provide the greatest benefits for those professionals to have access to resources over the longer term

CCNP certification certification path

There are four ways CCNP certification is available on Cisco's website.

Training is most important for any IT certificate, and candidates need to choose the best resource that will better justify them. The best way to train is classroom lessons. Most representative educational institutions provide classroom lessons for at least 4 hours, up to 6 hours or 8 hours full time. CCNP is one of the prestigious exams and requires a lot of hard work for candidates in the future for a great career. Apart from classroom training, candidates can choose from other sources such as online training, practical exams, audio audits, and so on. Choosing a method of study is not important in itself, but candidates must work as hard as they can.

CCNP Certification:

1) Since CCNP is a certification program that covers full details of network concepts, candidates can easily access the network.

2) With regard to pay, candidates will be in great demand in network building and pay because companies are willing to give maximum benefit to professionals who are familiar with network concepts.

In 1992, he was introduced to the Network Marketing concept. That's when I graduated from business administration and finance. I grew up in the world of linear income. If you work, you pay. If you do not work, you do not.

Network Marketing was a foreign concept for me, and while studying the principles, it became clear that this is nothing more than a marketing and sales channel for companies to be able to bring their products and services very effectively to the end user.

With a regular company, they advertise and sell their products or services with ads that are inconceivable without cost, whether it's selling and revenue. In the event that I'm in my business, the wireless industry, Sprint or any of the big 3 companies spent millions of dollars on their budget to generate television, print and radio ads to involve customers and generate revenue.

At Network Marketing, marketing costs are paid at the point of sale by the rep or the distributor. All replanting is 1099 employees who have no benefits and are considered to be all small contractors. The company wins because it does not need to hire thousands of sellers of 401, health insurance and other benefits. Rechargers are gained because they can take advantage of their own small business and pay taxes after all the revenue is deducted from their business income. Costs like mobile phones, meals, vacations, business, computers, internet, cable, small office discounts, car costs, etc.

This is Robert Kyosaki's book, Rich Father, Poor Father. In his book, he describes four quarters of earning money: earned or employee income / business income / passive income / portfolio income.

The earned or employee income has a fault. Taxes are deducted and earnings are linear, you pay when you work. The income earned does not leak.

Business income is better because you pay taxes after you deduct costs. These expenses can be paid from a number of standard editions.

Passive Income is even better if you take advantage of your time and effort. A good friend sold his chemical business for only $ 1 million. There was a sales team who sold their business and paid a 10% commission. Large quantities of chemicals were sold to their customers in the oil business. He advised them to hire people personally to sell chemicals and pay 5% and keep the other 5% themselves. This concept would take advantage of their efforts and still allow them to search for 10% of their own customers. An example is direct sales, and some professional sales people sell large quantities of products.

Network marketing involves many people who are not professional sellers. They are people who are looking for extra income and who understand the concept of network or referral marketing. In the Network, you build a lot of people who buy the product or service and then visit others to do the same or sell the product or service to your customers. When you use products or services every month and build a large team, you take advantage of your time and effort and the flow of residual income.

There is a direct sales team selling a few large quantities. In the Network, many people sell small quantities according to their own drive and desire for success. In the case of direct sales, if it does not produce, it will be fired. In the Network you never have to be rid of, you can work as much or as little as you like and work around your business around your life and other activities.

There are many who scare you and tell you it does not work and I totally agree. I met many people who made millions of dollars in Network Marketing. I have two things to do in my business, who made millions of dollars of income and started a small investment (a few hundred dollars) and the desire to create a better life for themselves.

I started unknowingly, I did not get much money and no benefits from mobile phones, the internet, or the computer, and I built a team of 1000 people back in the early 90's. I warned the monthly net $ 3,000, which at that time was almost my salary as a Navy FA-18 fighter pilot.

If you are looking for a business that you can be proud of, please look at Network Marketing seriously to nourish your financial freedom and your life.

In the first part of our Networking series we figured out what it is and what is NOT networking. Now in the second part of our Networking series, we strive to answer questions that are about the characteristics of good network builders, meeting people, and maintaining such relationships. I'll show you how we go. I hope you enjoy it!

Good Network Devices ARE:

1. Consciousness

2. Sensitive – always receive calls, emails, text messages, Facebook, LinkedIn, etc. …

3. Current

4. Friendly

5. Great Students

6. Those who can recall conversations – They remember fast when they last saw someone, they talked about it, etc …

7. Great for creating relationships

8. Organized

9. Confident – Others should feel as if they are becoming better off if you know what they can and what they can offer them.

10th Consistent

11. Sharers – Do not be afraid to talk about your strengths, weaknesses, or even your personal life (children, people, vacation, etc.)

12. No adventurer — no one loves someone who talks and talks, talks, talks and talks … the picture is fine!

13th Those who do not mind being uncomfortable – Do not go to a networking event and get the same people you already know. You have to bring yourself.

14th Always ask for contacts – Business cards, e-mail addresses, phone numbers, etc.

15th Those who can speak clearly and concisely – who are you, what are you doing and what do you want to learn? A good networker can answer these questions within 30-45 seconds.

16th Those who can talk to each other – Anyone can do that if they feel they have no community. There are plenty of queries that you can talk about: & # 39; Where are you from? What are you doing? & # 39; Where did you go to college? & # 39; What are summer plans? & # 39;

Write a comment for you. They may wear watches, a class ring, wallet, or a hairstyle that you like is a simple way to start a conversation and at the same time be welcomed.

Sometimes I'm saying I'm new to networking (though I do not) and I appreciate the opportunity to talk to them. Other people are very fond of showing that they really care and share information and if they are right, they will invest in you.

Where to meet people:

1. With Friends and Family

2. Professional Events – Professional Associations, Clubs, Organizations, Volunteering, Alumni Events (this is a great way to meet people who are often forgotten and ignored)

3. Casual Conversation – I can not tell how many times I was on a machine reading a book and someone saw the book I read and asked questions about it. Have I heard about the title of this book before? & # 39; It's a good icebreaker to learn more about others and to find out about you.

4th Community Role

5. Work Events – I know that most of the time you do not want to dine with your colleagues or have lunch with them, but you never know what you can learn from them in another type of environment.

How to maintain these relationships:

1. Coffee – This is a quick and easy way to time people. In general, it is not as long as lunch or dinner, and provides a pleasant break on the working day.

2nd Lunch

3. Happy Hours

4. Share Articles or Cool Information – If you find interesting information, please let us know. Do not overdo it, but the article can help you with the future conversation.

5th Comments Congratulations – There is a list of names and addresses and I always try to send congratulatory remarks to special occasions in people's lives. Thanks cards, promotions, weddings, orders, birthdays, births, holidays, work and weddings.

Last but not least, not everyone you meet is worth a network connection. There are people who are rough, average or not good conversationalists. Not all the people you meet are worth the time and effort of networking. Make sure you identify people who value you and vice versa. NetWORK is for no reason, it takes a lot of time and effort to build and maintain the network, but it's worth getting gold as it moves between your career and your life. Perhaps the best in networking is that anyone can do it! Yes, others are much more talented in building relationships, but they all need time and practice.

If you've just started online business, it's likely to be harder than you first thought. You probably have a website and maybe it looks like a winner. You have the beautiful graphics. All of your products are in a strategic position. Still, every day when checking the numbers, nothing sells. What gives? It is likely to be one of the most important 3 challenges facing online business owners.

first Challenge: Traffic

Imagine creating a beautiful boutique. Maybe jewelry, picture frames, figurines, etc. You sell. All of your products are just placed so that all the customers can see all the wonderful items. The only problem is that nobody comes to the store. This brick and mortar equivalent is that there is no traffic to your site. To get buyers to your site requires traffic. Ideally, it requires targeted traffic, so you need users who are coming to your site who are interested in buying their sales. Traffic # 1 was the place to be, because it's actually the most important thing. If there is no traffic, it does not really matter what the site or what it sells.

The solution to getting more traffic to your site is the same as the solution to getting more buyers into the boutique: advertise! There are many ways to advertise on the Internet. Regardless of whether you choose free methods, such as blogs or forums, or paid methods like PPC. If nobody knows your site is out there, they will not be visited. One thing you have to remember: the more you pay for ads, the more important it is to get targeted traffic. Why is it that? If you pay for clicks on your site, you'd like these clicks to turn into sales and at least pay for your ads.

2nd challenge: the sale

advertised your site. You have a man in your business. But none of them buy. How do you get them to buy? If this was the boutique shop mentioned earlier, you can hire effective vendors and pay them an order. You can not do this with your site, so you should make an effective sales copy.

The sales instance is what you actually write to your site. This is the seller. The most important thing to remember is that because of the sales copy, not the graphics, people buy the product. This does not mean that you ignore the graphics and the layout. These things can help, but the best search engine site can be found on the "net" and if you do not have an effective sales copy to accompany it, just a lot of visitors are coming to see your awesome web site; they just will not buy it.

So there is a way to make an effective sales copy? Unfortunately, there is no. As you work on a product, it may not work for another. However, the most important thing to remember is that there are no sales functions; benefits. Your potential customers will not care about the characteristics of the product. If you have not yet described your life is better when you buy the product, you will not sell it. Try to put yourself in yourself. What would you do if you were in the shoe?

3rd challenge: Networking

Network management is important for every business. It is twice as important to have your business a network marketing business. Everyone says we need a network, a network, a network. But how do you do this online?

Welcome to social networking. You may be a member of a social network such as MySpace or Facebook. Maybe he follows his friends and some celebrities on Twitter. All of these can be used on the network. I would like to make a recommendation: If you want to monetize social networks, use a separate account for your personal and business activities. Your business relationships will not be interested in the same things as personal relationships. I make life easier.

There are social networks that exist for monetization. They are great for networking, because somehow everyone is interested in making money. Just make sure you follow the rules. These networks are too valuable to prohibit the ban.


The owners of online business face many challenges. The three most important challenges are traffic (1), (2) sales, and (3) networking. I hope I can give you some ideas to help your site succeed.

Every day I cross over at least one article that states that every business has to invest heavily in social networks or prevent it from failing. However, I seem to have gone through another article that social networking is a waste of time or even a bad business.

So, what is this?

Like most things in life, I think the answer is somewhere between the two. The ugly truth is that social networks are not the same size for all solutions. It will not be magically transformed into an international superstar. And surely it will not happen overnight.

Online social networks are really different from those of the regular social networking business that has been in the business world for years. Good, thank you for your customer relations being based on trust and respect. And creating such trust and respect requires time and more time.

I've been involved in social networking for more than a year and at that time I learned painfully what works and does not work. I have put my virtual leg several times in my virtual mouth several times. It's not a pretty thing.

1) Individuals providing high competitive services

2) Small businesses that need to reach geographically more dispersed customers

3 .) Nonprofit Organizations

If you fall into this group and are willing to accept the fact that good repute will take time, it is very likely that social networks have a huge impact on your business or causes.

Another thing I learned is that building online reputation is more difficult than in the real world. When a potential customer physically meets a business person, they will be able to observe all kinds of things that can help determine whether they trust a businessman. For example, how the businessman was wearing, how was their attitude and how they behaved.

When a potential customer encounters a business person on the Internet, they have less information in which a decision is made. Often, a businessman has given seconds to grab and keep customers' attention. This can make it easier to build long-lasting relationships.

Even though social networks are sometimes cumbersome and time-consuming, you can bring remarkable results and create. For some small businesses and individuals this is the difference between bankruptcy and success.

If you are on the fence to see the social network, remember this keyword, Garbage In, Garbage. If you enter, you expect simple and fast results, you should think back. Rome was not built one day and will not have the online reputation.

Creating passive income – automated income and work for itself – is a relatively new concept. I have done this work with Home Guidance to get creative ideas on how to do this. Internet work allows us to work independently, spend more time with our family, and follow our passions. The focus of this guide is not PPC ads or magazines, but the incoming marketing and the coming of customers.


Passive income is the preferred way of creating online information (blogs, websites, etc.), and then monetizing through ads or affiliate marketing. By writing content on passionate content, with a profitable part, you can evaluate online and earn significant revenue. This may take up to a few months, but it is worth waiting. The key to creating good content, then keyword research and the inclusion of relevant keywords with the section on the title and post.

Creating and Selling a Product

If there is a gap that can use a particular accessory, you can create a product when a manufacturing company designs it for you. An excellent example of adonis. Using resources such as crowdfunding, they can set up a prototype that was created and manufactured by a prototype. There are freelance designers who can make a prototype for you and easily find popular popular manufacturers with a Google search engine.

Selling The Premade Product

An easier way is to sell the premade item to the wholesalers. Freelancers can make a prototype and reproduce it.

Affiliate Marketing

An increasingly growing way of generating passive income is affiliate marketing for others' products. Many affiliate sites allow these products to be sold, that is, they are not in stock. Automatically sold to your site. You always receive a commission when purchasing the item through your link / site.

Selling Books / eBooks / Movies

Self Publishing Makes More Freedom and Control than Writing. When you're ready for your own online marketing (using SEO techniques and possibly Google), you can succeed and get a great stream of revenue from your revenue.

MLM / Networking Marketing

MLM has a bad reputation for the old days when people have tried to buy or work with their neighbors. They then bought tons of goods, just to never betray them. That was awkward. But it has developed to a certain degree and integrated with inbound marketing methods, it is a great way to earn revenue and, ultimately, your downlink earns money.

All in all, the key to working from home is to do your keyword research and find out about SEO and how to create good content for your site. I've written a home work on my blog, other links and resources to help you find the right job.

As a wellness coach and a lifeguard, I know how important it is to human health to enjoy her work. Some people are successful in creating a lifestyle blog while others are pursuing other goals. All in all, if you love what you do, it reduces stress and gives you years of life.

When we are an entrepreneur, we need to create all sorts of creative promotional methods not only for your business, but for ourselves as well. Nowadays, people need to know that their money is spent on products they trust in trusting. If you do not know a bit about who you are, how can they get enough of their business to work with them?

One way to easily promote yourself, using social networking sites. This is a great way to get people to know you and advertise your business at the same time. The best solution is that there are many ways to advertise yourself and your business is free to use, which will help reduce your advertising costs.

Most of the marketing methods available on your social networking site are really easy to use, as everyone is planning to use them, no matter what computer skills they have. This means that if you only know how to do surf and email reading, you will still be able to easily yourself and your business. Here are some of the easiest ways to start using social networking websites:

  • Create Blog – If you can write, you can blog and it's very easy to get started. Sites such as can simply start blogging on a regular basis and write whatever you like. Of course, it is best to write things that are related to you and your business, things that people are interested in reading and who come back to read the blogs of the future. Make sure you always have links to your site and a call to action that allows potential customers to visit your site.
  • Using Facebook – There are many ways to use Facebook for the market and your business. Your profile page should contain important information about you, including things like education and contact information. You can regularly update your Facebook friends about what's happening to you and your business with your status line and create a group or page that focuses entirely on your business. This is very easy and the instructions are simple and easy to read. You do not have to spend money to do this, so do not start today.

This is just two of the many ways you can use marketing social sites . This is a very good idea to online and check out the most popular websites and the different ways that you can use them to increase your profits. Try a lot of different things and watch them regularly to see what works and what does not, focus on the most appropriate business methods.

The social network is probably the greatest invention, as the wheel and most online businesses think so. The amount of information that a device that keeps them in the hands of all users is always priceless.

Narrows your ad simply to one or two sentence texts that sums up your data, for example, "Limited Time, Online Shopping and Free Shipping". Any computer, tablet, or telephone client will be able to receive a message and start right away to start your site to start buying. Social networking with Facebook

Social networks can be better updated through a business Facebook page. This allows businesses to share their views, inform customers of what is being created, store hours, customer service hours, and allow responders to respond to most viewers or messages and text. Your Facebook page can be viewed anywhere on the world by phone and device. Want to have a good impression and increase your sales so you can highlight your Facebook page. Do not do some boring news. Let's live in a brief description of 2-3 sentences, for example: "We started selling a new Monday Madness every Monday from 01:00 until 15:00 with all free green labels These items are marked or sold for a better shopping experience." Take photos from one or two green labels and submit them online.

Building your business with other social networks

Twitter is also a great way to stay connected with customers. This kind of socialization consists of a couple of characters, and allows you to be more personal with your customers, for example, "end the green label set". Everyone knows what they are doing and what's going to be like selling a green label. Their curiosity will be better for them and they will be able to sign up for what they can offer.

These are not the only social networks, and if we look at the sharing, Digg, Tumblr, and Reddit web pages that can immediately share their members.

There are so many other social media products that can be beneficial to your business. The higher the share of the business pages, the better the conversion rate. So if you want to add more sales, increase your business, or expand your audience, making the most of the power of social media is essential.

Try or try three of them. Keep in mind that you carefully select the words, keep your personal opinions from your post, stop your time at social media centers that are not functioning after the first month. Share only interesting content that includes images, and if you want customer feedback or comment, listen to what you have to say and apply where you know.

What is your real estate plan for 2011? If the first thing you thought was "Well, hopefully market conditions make it a good year", it's time to re-evaluate how it approaches your career. If it is a proven gaming experience, success is much easier. And that's what this month is about. It is about taking into account what you know, using your resources as fully as possible and things are going to happen instead of waiting for market conditions to dictate success.

If you're serious about success, this article will do everything for 2011. But do not forget – the plan is not a plan, unless it's been written down, so start playing the game plan. Then follow the comprehensive annual marketing plan you've mapped out. Your own plan may vary based on your budget, available areas, and other factors, but try to follow it as closely as possible.

After mapping your game plan, this guide should be in the following year. It is worth reviewing it quarterly and presenting progress.

The common problem is that agents do not anticipate their marketing and then their marketing suffers when they are working with a bullet-control method that is not focused and consistent. Agents work too often in a business-minded mentality – "It was a bad month, I'm better doing marketing." This approach is ineffective and complete waste of money. You need to break the business out of business and develop a long-term plan to expand your business. This is exactly what the game plan is about – make a plan and stick to a whole year so that all your marketing money work together to show unified images.

Develop the mix

The first step towards a successful 2011 is how it will spread its marketing message. Virtually unlimited combinations of different channels are available. Analyze which marketing methods will be most effective for you. If you're not sure about it, this article offers you many options.

Your lifelong marketing plan should be tailored to the following aspects of personal marketing: Online Marketing, Social Networking and Emails in Agriculture, Direct Mailing, Strategic Networking, Advertising and Public Relations

the basics

No matter what combination you choose, make sure your plan requires ongoing communication with the PSA, the sphere of influence, and all the leads – with direct mail and email management alike. This critical group provides the core of business and needs to do it before anyone else is targeted.

Let's look at the methods you will use in the marketing mix.

Sites and Email Management

You will never be surprised at how many agents still lack the proper web presence in today's Internet age. Agents shoot at their feet by choosing the cheapest option just because they can say they have a website. Many people do not have any or just rely on a small section on their company's website.

Through search engines and marketing, you must control all your traffic to your site. But this is not enough to simply show people to your site. The key to success is providing valuable content on the Internet for visitors. Do not just give them cause for the visit, but also encourage them to go back often. You want your site's experience to deliver a positive impression and deliver quality and reliability

Therefore, the annual marketing game plan should be scheduled to upload new content to your site. These activities should be deliberately scheduled and implemented. The beauty is that constantly adding new content to your site not only delivers visitors multiple times but also increases the search engine rankings. The more time-consuming and relevant information you can communicate on your site, the greater the business your website generates.

Your site should also demonstrate the value it offers to its customers, free special reports, and other opt-in opportunities. For the 2011 gaming design, focus should be on increasing opt-ins and expanding the email database. The larger your email database, the more you can take advantage of this huge and virtually free method that generates more leads and increases the bottom line.

Social Media Integration

Community media has grown up and transformed "the things kids do" as an indispensable element of business. From a marketing point of view, it's great to have strong tracking on Twitter, build Facebook and LinkedIn relationships, and become a reliable source for valuable information through the personal blog. The 2011 gaming plan should include the time period that is specifically reserved to improve and exploit these and all emerging social networking opportunities.

This not only means "different" but really uses them for you. Create yourself as a local property market mandate with up-to-date, market-based updates through various social media. To maximize your efficiency, you need to determine how many entries you make within a week. Try to balance personal and professional content in your posts.

If you're not sure where to start social media and feel that you're missing out, learn this topic to avoid costly mistakes. 19659002] Direct Mail

It is currently an outstanding opportunity for you to have a great impression on the farm via direct mail. By following the consistent email plan and continuously providing new content to homeowners in your correspondence, you can create credibility and create more leads.

It is recommended that you send letters on average three times a month to each person in the post office. So you can quickly create your name recognition and consistently maintain it. Some devices in the Direct Mailbox box should be examined as follows: • Customers

• Customers

• Former Customer Relationships

design and resist knockout decisions. Control content to your audience and market conditions, but do not let these factors encourage you to deviate from your plans. The more you reach your specific market segments with timely messages and important content, the more you will ring and the more you will see a return on your investment.

Strategic Networks and References

With the conversation that agents are "going back to the basics," and some are joining the doorknocking, we emphasize the effectiveness of strategic networking. Keep in mind that in the last sentence, the word "strategic", as there is a strategy, is the real distinction when networking is exploited.

Network management is an essential component of any holistic marketing campaign. This means that it is not a random activity, but a written plan, a written goal, and a desired result. It is easier to strategically schedule network activities to ensure maximum efficiency. Otherwise, it's too easy to tell you that it's coming into the network for a day, but that will never happen.

• Strategic networking involves the goal of issuing a number of personal brochures a month (100 good numbers), and keep yourself accountable for the goal. Answer the following questions:

• What do you leave yourself when you meet someone in network scenarios?

• How many personal brochures do you receive weekly or monthly?

• How many options are missing by not coordinating efforts on strategic networking on a regular basis?

• What will you do to provide more brochures in 2010 on a permanent basis?

comes to the recommendations, most agents look at the sky-like bonus client. This does not have to be so if you plan on coordinating efforts to get more referrals. Do not be afraid to ask your customers and influence on a regular, planned basis. Record the letters quarterly to make these important relationships prosperous.

Too often, agents do not consider these activities as part of a general marketing mix. The irony is that strategic networking and hyperlinks are powerful, inexpensive ways to create more businesses. Do not ignore this important activity next year.

Print Advertising

Unfortunately, a lot of real estate professionals think of one thing when thinking of advertising. This is certainly not what we are talking about here. We talk about personal, emotional, image-building advertising that fosters contact with the target audience.

Your advertising dollars are divided into segments, for example, "home" publications, ads in newspapers, magazines, bulletin boards, and cable TV. Each ad venue should include a line for the game plan.

You need to determine which of the categories will be most effective for reaching the target market you want to reach and focus on most advertising dollars. For this example, I've divided everything into a fairly uniform mix to get an idea of ​​a full-scale media campaign.

Of the sample prospect that I've provided, I've shared print ads in two categories: "homes" for publications and magazines. Home brochures are simply chosen because many agents are placing the majority of ads and because these publications are typically widely available in most areas.

However, do not limit your options to these publications. Take a look at publications available in all areas. Focus specifically on those that will trigger the target market. Particular attention should be paid to any publication specifically designed for a slot market or geographic area that you can manage. Do not worry if other agents do not promote certain publications. As long as you know that the publication is well-readable on the target market, you may need to sharpen it.

Television Advertising

Cable TV offers a new advertising boundary for many agents. We're not talking about home-cinema ads or the dull, "I'm the best agent" infomercials, but the actual 30 seconds of spot advertising, capturing the public's fantasy and linking it to your personal marketing campaign. 19659002] Due to the cost-effectiveness of the media, television advertising is not just for big national advertisers. As with outdoor advertising, prizes will be higher in larger metropolitan areas, but if you look at the cable provider, we guarantee you will be surprised at how cheap your purchase is.

Schedule for TV commercial time is similar to billboards and outdoor advertising, frequent airtime, and then off time. Cable Representative must be able to provide market analysis and demographic information to help you determine the best time and the best programming for your ads.

The Public Contact Plan

Incredible – Distributed but Important Part of the Marketing Mix public relations . If you've written an article about you, either from a newspaper or from a local television newsfeed, it's a powerful advertisement that you can not afford – and it's free!

But the only way to get this exposure is that you are familiar with local media, and it is therefore important to plan ahead of schedule for public relations. Publish a press release every month to the editors and reporters of the neighborhood. The timetable must include the specific subject of any press release you wish to send. Otherwise, when it's time to submit a release, you should suddenly think about a topic and write the release, and you probably will not do it because it's just too busy for that business.

Knowledge is power

Finally, you can not ignore continuous marketing. If you are serious about personal marketing, you must attend at least two personal marketing seminars each year. Not only will this come up with new ideas to keep you in the forefront of marketing, but every visit fills the batteries and engages your career. Like marketing, you need to plan these activities right now.

Your Work Plan for You

Most of the annual game plan analyzes what gives you the best results. After you finish your plan, you must stick to it as the glue. But that does not necessarily mean you are blind. You have to sit down once every quarter and analyze what's most effective and adjust the necessary adjustments. But be careful not to do it more often. You do not want to finish in "Week Plan" mode. Review your plan quarterly, then stick to it.

Implementation of the Plan

It was said that a plan is not a plan if it is not written down. Well, I could not accept more. You can not underestimate the power of the game plan sheet. This is one of the most commonly used paper for the next 12 months. Send it on the wall as a visual reminder of its progress.